Summary

During the course of this freelance project, I learned a number of important things. I was able to communicate directly with Sven, the head architect, and get his inside opinions about the website design and his inspirations behind them. Sven was looking for a very minimalist approach with a clean and seamless navigational experience. Through the weeks I worked with him, I observed his dedication with the spatial process. It was fun to work with him and see his work as I designed his site.

Learning Points

• Learned how to effectively communicate with the client
• Learned how to adapt certain project management techniques
• Learned how to properly prioritize elements of the project
• Learned how to listen better and understand the client's needs
• Developed rough sketches of the design and navigational logic
• Developed a curtain effect for page scrolling

Testimonial

"Ashley really takes the initiative, especially if she notices a gap in the workflow. She's a wonderful pleasure to work with and really brings valuable people and technical skills to the table. Ashley listens and delivers in a timely, relaxed, and professional manner."
—Sven E. Zbinden, Head Architect at SEZA+Architects